Many celebrities have tried their hand in the beauty business with skincare, makeup, haircare or body care brands. Some perform outstandingly whereas some miss the mark. Here are some of the best beauty brands launched by the beloved celebrities that we love!
1. Rihanna: Fenty Beauty And Fenty Skin
Launched in 2017, Fenty Beauty By Rihanna won multiple hearts for its promise to provide inclusive products to its customers. If you couldn’t find you right shade of foundation, don’t worry Rihanna got you covered. With its key goal of inclusivity and diversity, Fenty beauty set up new standards in the makeup industry which we have now grown used to. With brilliant products, Fenty Beauty is one of the best celebrity beauty brands you could ever come across and it didn’t stop there.
After successfully venturing into makeup, Rihanna is all set to dive in further with her skincare line Fenty Skin.
Our Favorite Product: Stunna Lip Paint Longwear Fluid Lip Color
2. Selena Gomez: Rare Beauty
A brand which is not just about beauty products but also about being rare and beautiful. Rare Beauty by Selena Gomez was one of the most talked about beauty brands even prior to its launch in 2020. This beauty brand is not just famous and loved for its super pigmented products but also for its work in promoting mental health. Launched at Sephora, Rare Beauty became an instant hit with its incredibly formulated products that are vegan and cruelty-free.
Our Favorite Product: Soft Pinch Liquid Blush
3. Jennifer Loper: JLo Beauty
Jennifer Lopez has blessed us with incredible fragrances in the past and now she has launched her skincare line JLo Beauty with the aim to feel confident in your own skin. The line took a lot of time in its formulation as they wanted just perfect products. The brand has a tagline that “beauty has no expiration” and we absolutely stan that. There is a good range of skincare products that offer luxury skincare at decent pricing.
Our Favourite Product: That Big Screen- Broad Spectrum SPF 30 Moisturizer
4. Jessica Alba: Honest Beauty
Honest Beauty by Jessica Alba was launched in 2015, creating products of a very wide range which includes makeup, skincare and wellness. The brand aims to put people’s health and wellness first while giving equal care to the planet. The products are sustainable, clean and environmentally conscious along with diverse and inclusive. Honest Beauty has a very vast range of products which you’ll love to use!
Our Favorite Product: Luminizing Glow Powder
5. Lady Gaga: Haus Laboratories
Lady Gaga has a beauty brand. Yes, our beloved Lady Gaga has bought us a beauty brand named Haus Laboratories. Originally launched in 2019, the brand was relaunched in 2022 and aims to spread kindness, bravery, and creativity by providing tools for self-expression and reinvention. The bold and beautiful products of this surely won our hearts but the best part is that the brand advocates self-expression and we are all here for it.
Our Favourite Product: PHD Hybrid Lip Oil
6. Kylie Jenner: Kylie Cosmetics and Kylie Jenner Skin
Launched with just lip kits in 2015, Kylie Cosmetics became an instant hit amongst the makeup community. The brand’s success is evident by the fact that now Kylie Jenner has not just expanded her makeup line but has also launched a skincare line called Kylie Skin.
Our Favorite Product: Kylie Lip Kits
7. Kim Kardashian: Skkn By Kim and KKW Beauty
If you are an avid believer in skincare routines and rituals, then you must have heard of Skkn by Kim, the skincare brand with 10 steps skincare routine by none other than Kim Kardashian. Post the success of KKW beauty which is currently being rebranded, Kim Kardashian launched her skincare line in 2022 and we are just stunned by it. The 10-step skincare routine is definitely a treat for all skincare lovers.
Our Favourite Product: Skkn Face Cream
8. Millie Bobby Brown: Florence by Mills
Millie Bobby Brown created her own very own beauty brand called Florence by Mills named for both her grandmother and her own nickname in September 2019. The brand has a vast range of products and even though it looks like it is catering only to Gen Z, Millie Bobby Brown cleared the air and said that the brand is for everybody. And we truly believe it indeed is! It has makeup, skincare and haircare products at a very affordable price range which you’ll certainly love!
Our Favorite Product: Be A VIP Liquid Velvet Lipstick
9. Hailey Bieber: Rhode Skin
A newbie skincare brand Rhode Skin by none other than Hailey Bieber is everything we want from our skincare. Effective skincare is a hard find and Hailey Bieber exactly knew what we wanted, so here it is. With only five products, the brand has managed to impress all the skincare gurus and has become a favourite for many.
Our Favourite Product: Peptide Lip Treatment
10. Jennifer Aniston: LolaVie
Jennifer Aniston has ventured into haircare and we are all for it. The brand LolaVie is a cruelty-free, vegan haircare range which leaves your hair with great texture and shine. The brand consists of every care product your hair would need and love. Jennifer Aniston has been involved in every stage of creating this brand and we absolutely love that.
Our Favorite Product: Lolavie Glossing Detangler
11. Scarlett Johnsson: The Outset
Next up is another skincare brand. Scarlett Johnsson launched her own skincare line very recently in 2022 and has a great range of products created sustainably. Every product of this brand has a Hyaluroset which is used as an alternative to Hyaluronic acid. It is a cruelty-free vegan brand which strives to deliver the most effective results at a very fair price point.
Our Favourite Product: Exfoliating Caffeine Micro Polish
12. Kristen Bell: Happy Dance
Kristen Bell bought a CBD-centric skincare brand for us in 2022 under the name Happy Dance. The brand recently expanded to facial products after blessing us with great products for the body. The range of products is quite decent and the affordable pricing just wins our hearts!
Our Favourite Product: Happy Dance Look Alive Face Moisturizer + CBD
13. Priyanka Chopra Jonas: Anamoly
Priyanka Chopra Jonas after launching her successful restaurant in New York ventured into the beauty business and launched her hair care brand Anamoly in 2021. The brand has bought one of the most affordable haircare products which have become quite a fan favourite. The b Anamoly has some great products which can leave your hair wanting more.
Our Favorite Product: Deep Conditioning Treatment Mask
14. Victoria Beckham: Victoria Beckham Beauty
The name behind Victoria’s Secret, Victoria Beckham is now in the beauty industry and we are all about it. A luxurious and sophisticated line of makeup and skincare Victoria Beckham Beauty is a brand that speaks classiness. The brand in just a short span of time became a staple of many. Both the skincare and makeup products are worth a shot!
Our Favourite Product: Bitten Lip Tints
15. Jada Pinkett Smith: Hey Humans
Hey Humans is a personal care brand launched by Jada Pinkett Smith with the aim to provide clean products with effective formulations. The brand is completely plastic-free which shows the efforts taken toward our planet and sustainability by Jada. The brand products are at a very affordable price which is surprising because of the quality and richness of the products.
Our Favourite Product: Lavender Vanilla Body Wash
17. Halsey: About-Face
A new makeup line launched in 2021 garnered a lot of attention. It was none other than About Face by Halsey which became a makeup goal for so many. This brand has a wide range of makeup products that instantly become the favourite of many. It’s a pretty affordable line with products worth trying!
Our Favourite Product: The Vinyl Effect Eye Gloss
18. Pharrell Williams: Humanrance
In 2020, Pharrell Williams launched a skincare line called Humanrace and we cannot stop talking about it. The brand’s mission is to “empower people in their pursuit of well-being”. The line has a very wide range of skincare and body care products that feel so gentle on the skin. They are definitely worth your time and investment.
Our Favourite Product: Rice Powder Cleanser
19. Cindy Crawford: Meaningful Beauty
One of the very first celebrity beauty brands launched in 2005, was Meaningful Beauty by Cindy Crawford. We do not have to talk much about this brand because if it’s still here, it has to be one of the good ones out there. The brand offers some great skin and body care products which you will become an instant fan of. The line has also expanded to haircare, so you can surely get very good products under one roof!
Our Favourite Product: Revive And Brighten Eye Masque
Let us know your favourite celebrity beauty brand @pycklepedia IG account!